Sales Books: 12 Books to Be a Better Seller

Sales Books

Book Sales Tips

Summary

  • 12 book sales tips for you to be a better seller every day!
    1. 1 – Far Beyond Competitive Advantage, by Todd Zenger
    2. 2 – Sales Strategies – Sun Tzu, by Gerald A. Michaelson and Steven A. Michaelson
    3. 3 – The Sales Bible – Revised and Updated, by Jeffrey Gitomer
    4. 4 – Sales Closing Secrets, by Roy Alexander and Charles B. Roth
    5. 5 – Much More Sales, by Grant Leboff
    6. 6 – Emotional Intelligence for Sales Success, by Colleen Stanley
    7. 7 – The Technology Sales Revolution, by Paulo Gerhardt
    8. 8 – The Sales and Distribution Channels Bible, by Pedro Luiz Roccato
    9. 9 – The Red Book of Sales, by Jeffrey Gitomer
    10. 10 – The Blue Book of Sales Answers, by Jeffrey Gitomer
    11. 11 – The Green Book of Persuasion, by Jeffrey Gitomer
    12. 12 – Achieving Sales Excellence for Large Customers, by Neil Rackham

Sales books are excellent ways to gain more knowledge to deal with the challenges of a salesperson’s routine.

The day to day – we know – does not always allow us to take the time to qualify in the way we want.

Knowledge often comes from practice, from “getting hands on” and making it happen.

However, it is important that we set aside some time, however small, in our schedule to be even better, with more knowledge in the sales area.

Using some sales books is an excellent way to differentiate yourself and be even more precise in what you do.

Not to mention, creating a reading habit is good for the mind in many ways.

Do you know how many books you managed to read this year? It could be the ones you started and haven’t finished yet.

We have separated, in this article, some sales book tips for you, throughout the year, to acquire even more knowledge and wisdom.

We hope this list serves to inspire you and everyone around you. Also, share it with everyone in your company.

Let’s check out the selection we put together?

Good reading!

12 book sales tips for you to be a better seller every day!

To be a better salesperson every day, delivering the value that the customer needs with ever- increasing power of persuasion .

Be recognized and a reference in the area and always have great mental triggers that help to close more opportunities.

This is without a doubt the scenario that every salesperson craves, isn’t it?

Sales books help a lot in this mission of being even more assertive when dealing with the prospect and delivering what he needs.

How to be a good salesperson ? Well, look at the list we’ve separated with book sales tips for you.

There are 12. Check it out:

1 – Far Beyond Competitive Advantage, by Todd Zenger

What surprises investors? What competitive advantage does your company have to show that it can be profitable?

In this book ( check here ), the importance of Corporate Theory is exposed and serves as a strategic guide for those who undertake.

A true guide for making always assertive decisions , attracting investors and leading your business to success.

2 – Sales Strategies – Sun Tzu, by Gerald A. Michaelson and Steven A. Michaelson

The classic strategies of the ancient Chinese general… how can they lead you to victory when it comes to selling?

Relationship, competition, wisdom, objective lessons, practical actions. Everything you need to know for the success of your sales tactics is in this book ( check it out here ).

Understand why achieving service excellence is not an option. It is indisputably a basic requirement.

3 – The Sales Bible – Revised and Updated, by Jeffrey Gitomer

Hailed as the best sales book ever written, this classic has long helped thousands of people overcome challenges within the sales process .

This publication ( check it out here ) provides sales techniques and proven methods that improve business results and help you understand how to retain customers .

The book has lots of practical information to apply, as well as cases, concepts and all the important information for sellers.

4 – Sales Closing Secrets, by Roy Alexander and Charles B. RothVeterans or newbies in the sales world, it doesn’t matter, this book ( check it out here ) is an excellent tool to increase income effectively.

The publication shows, in a practical way, a step by step about the secret of the most efficient negotiation techniques .

In this way, delighting the prospect, circumventing objections and, of course, generating value for the customer will no longer be a headache for you.

5 – Much More Sales, by Grant Leboff

The author of the book ( check it out here ) developed a sales methodology that can be considered innovative: the so-called “sales therapy”.

The publication proposes, above all, a focus on the customer and a good relationship with him in order to continuously obtain the best commercial result.

In addition, it deconstructs some myths and truths when it comes to selling, breaking with techniques that are now seen as good practices.

6 – Emotional Intelligence for Sales Success, by Colleen Stanley

The transformations that the commercial world has been suffering, so determinant within the sales routine , are portrayed by the writer.

The book ( check it out here ) explains how sellers can communicate and relate in a safe, calm, calm and objective way with prospects.

It also addresses the importance of partnerships and emotional intelligence to successfully make a sale.

7 – The Technology Sales Revolution, by Paulo Gerhardt

This is a publication ( check it out here ) aimed more at managers, directors, salespeople and all types of entrepreneurs in the area of ​​technology and telecom companies .

The content offers a methodology that innovates the way in which products and services are sold, making the sale much more consultative than technical.

The business process is detailed with the new approach, explaining the steps, strategic planning and how to generate value throughout the customer journey .

8 – The Sales and Distribution Channels Bible, by Pedro Luiz Roccato

The book ( check it out here ) proposes a broad and analytical view of the entire supply chain, talks about the challenges and gives important insights for strategic decisions.

Through cases, it is possible to see in practice the result of strategies that can be applied both globally and locally.

The publication goes through basic concepts of the distribution chain and advances towards the development of administrative management techniques , always addressing market trends.

9 – The Red Book of Sales, by Jeffrey Gitomer

The author explores the meaning of the color red, as something alive and intense. The elements covered, you see, need to be inside a successful salesperson .

It is a very inspirational book ( check it out here ), focused on the passion of those who daily deal with sales challenges.

Love, passion, life, attention, fire… all this is the key to more sales being closed and more customers being delighted.

10 – The Blue Book of Sales Answers, by Jeffrey Gitomer

Sometimes there are situations where the salesperson cannot be quick to get around the objection that the customer has – and the sale can be lost.

This book ( check it out here ) gives practical ways to the best answers and ways to always conduct the negotiation.

With this, you will be able to quickly be efficient and effective when showing why your product or service is not to be missed.

11 – The Green Book of Persuasion, by Jeffrey Gitomer

Presentation, persuasion, influence, body language , persuasion, negotiation and selling. How to do all this assertively?

The power of persuasion is discussed in this publication ( check it out here ). How can the seller, through self-confidence, further influence the purchase?

Harmonization – not manipulation. Engage the prospect. Have a good mood. Be passionate and thought-provoking. All of this and much more is present in this book.

12 – Achieving Sales Excellence for Large Customers, by Neil Rackham

Sales strategies , winning tactics and everything for you and your company to be successful in sales with large customers.

Knowing how to attract customers and reach decision makers is a challenge that this book ( check it out here ) helps to elucidate.

At each step in the process, what needs to be done? In what way to speak? How to handle competitive situations? These and other issues are discussed in the publication.

So, ready to get even more knowledge and sell more and better?

Then tell us which of these books you liked the most and how the teachings were useful in your daily life.

So, how can we help you?

If you want, together with technology, to put into practice the teachings of these sales books, talk to a consultant today .

Take the opportunity and read two articles that will help you to complement the knowledge that these sales books brought you.

The first talks about what CRM is and how it helps companies accelerate sales.

The second brings motivational phrases , to make you motivate, day after day, to be better and better.

Good sales!

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